Exhibit at Imbibe Live

Imbibe Live is the UK's leading on-trade drinks exhibition, attracting the best drinks professionals across two days, in a business-focused and energetic environment

Key decision makers

Reach the industry's key decision makers with purchasing power

Lead capture

Capture Leads – Use our bespoke app to capture leads by simply scanning visitor badges


Reach a wider audience of 1 million


Engage with Imbibe Live's sought-after audience through two days of networking


Take advantage of Imbibe Live masterclass branding opportunities

Marketing campaign

Benefit from Imbibe Live's extensive marketing campaign to over 200,000 drinks professionals

See some of the feature areas you can exhibit in:


Imbibe Live is offering an area specifically for producers looking to find UK representation.


From spirits to beer to mixers and soft drinks, this area is dedicated to all things craft. Discover new brands and trends soon to land in the on-trade world.


Visit the Hop & Apple bar to discover small and upcoming breweries from all over the world. You’ll be pleasantly surprised by what this small and humble brew bar has to offer.


The Wine Bar gives you the opportunity to get first-hand knowledge from wine producers and winemakers and try an exciting range of wines from small producers.


Sample the latest innovations and launches in snack products, meet the inspirational people behind them and learn from experts shedding light on consumer trends. Visit The Snack Show, the perfect place to discover add-on items that will complement alcohol sales.


NEW to Imbibe Live 2021, the Wine Pavilion is the perfect place for generic trade bodies to showcase their national or regional wines to key decision makers in the on-trade.

Who should exhibit?

A wide variety of establishments, including small independent operators, chains, white tablecloth restaurants, bars, gastropubs, hotels, sports clubs, nightclubs, multi-managed retailers and many more. 

Ready to exhibit?

If you're ready to secure your space at Imbibe Live then all you need to do is complete the application form and a member of the team will be in touch.

Media Pack

Download our media pack to find out everything you need to know about exhibiting at Imbibe Live.