Delegate Profile

Matthias Lataille


Matthias Lataille moved to London in 2005 to improve his English and boost his career as an Intellectual Property lawyer. He soon realised that bartending was much more entertaining and began learning his ABC at the American Bar at The Connaught in Mayfair. 

He then moved on to lead the bar team at Green & Red in Shoreditch (Mexican Cantina and Tequila Bar carrying the largest selection of Tequila in Europe – approx. 230) for the following 3 years. There he won many awards and built up a strong reputation among the Tequila Industry as well as within the European bar scene. 

Meanwhile, Matthias travelled many times to Mexico, visiting numerous Tequila and Mezcal distilleries, feeding his growing love and passion. He also ran his own Tequila Workshop throughout Europe before joining the WCC team and the Tahona Society (Worldwide Training Program) in April 2010. In 2011 he moved on to work for Pernod-Ricard as their UK Ambassador for Olmeca Altos Tequila.

2015 sees Matthias taking on an exciting new challenge within Pernod-Ricard UK.  He will be leading the 300 year anniversary celebrations of Martell Cognac as their new Brand Ambassador, embodying the “Art de Vivre à la Française”. 

Conference Sessions

  • Wood Peakers

    02 Jul 2018, 11:00 - 11:45, Taste Zone

    The choice of barrels and the finish used to age spirits give way to infinite possibilities. Join Phil Huckle, Ronan Collins and Matthias Lataille from Pernod R...

    • Language: English

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