For all you dapper dans out there, worrying about not looking your best for the show, look no further. You’ll be able to get a cut and style whilst sipping a delicious cocktail, thanks to Crown Royal, which is bringing back its popular #CrowningGlory pop-up barbershop concept to Imbibe Live 2017.
The legendary whisky brand Crown Royal, created in 1939 to celebrate the King of England visiting Canada saw long queues last year for the 'tidy, style and cocktail’. America’s number one premium Canadian whisky will host the #CrowningGlory Barbershop pop-up on 3 and 4 July in collaboration with renowned barber Luke Dolan.
Gentlemen will be invited to drop by the stand/barbershop for a free tidy, style and #CrowningGlory cocktail – a mix of Crown Royal, lemon juice, blood orange, maple syrup and egg white. Crown Royal Deluxe’s legendary recipe makes for a rich and robust tasting whisky, with slight hints of vanilla and fruit.
Delivered in the coveted and opulent purple velvet bag and majestic gift box, Crown Royal is a blend of fifty distinct, full-bodied Whiskies, matured in white oak barrels. Owned by Diageo, the sales, marketing and promotion of the brand is handled by spirits brand distributor Marblehead Brand Development.
‘After the success of the #CrowningGlory Barbershop at Imbibe Live 2016, we had to bring it back again. Having exhibited here over the last few years, we are expecting another very successful show,’ said Jeremy Rockett, managing director at Marblehead.
Head to stand D10 to get your tidy, style and cocktail