Don Papa Rum debuts #itsaDONdeal rum shack at Imbibe Live
Don Papa Rum, the premium small batch rum from the Philippines, is bringing its roaming #itsaDONdeal Rum Shack to Imbibe Live, hosted by Don Papa Global Ambassador Matthias Cadéac d’Arbaud.
Yes, that's right, a rum shack serving only the finest rum cocktails for Imbibe Live visitors to enjoy. The #itsaDONdeal Rum Shack has already become a popular fixture at festivals and pub gardens around the UK this summer.
Distilled on the island of Negros Occidental, known locally as Sugarlandia and considered once to be one of the richest and craziest places on earth, Don Papa bears the sunny side of its island origins, where pure Negros cane is the foundation for the rum's sweet, mellow, and idyllic taste, post-aging in American oak barrels for over seven years.
The property of the Bleeding Heart Rum Co, the responsibility for the sales, marketing and promotion of the brand is handled by spirits brand distributor Marblehead Brand Development.
Jeremy Rockett, managing director at Marblehead comments: 'We’re excited to bring the eye-catching and popular #itsaDONdeal Rum Shack to Imbibe Live this year. This concept is proving be a big hit with the UK on-trade and we are expecting a similar success at the event.'
Find out more by visiting Marblehead at stand E30.